Items where Author is "Vennilaa Shree, S"

Article

Idhenya, R and Vennilaa Shree, S (2026) Role of Artificial Intelligence in Green Human Resource Management: An Integrated Framework for Sustainable People Management. STANZALEAF INTERNATIONAL JOURNAL OF MULTIDISCIPLINARY STUDIES (SLIJMS), 3 (1). pp. 212-222. ISSN 3139-3373

Archana, K and Vennilaa Shree, S (2026) Hybrid Digital Marketing in Fashion E-Commerce: A Case Study of Myntra’s End-of-Reason Sale. Hybrid Digital Marketing in Fashion E-Commerce: A Case Study of Myntra’s End-of-Reason Sale, 1. pp. 6471-6478. ISSN 2247-7225

Senthil, M and Meenakshi, A and Vennilaa Shree, S (2026) AN ANALYSIS OF WORK-LIFE BALANCE OF INFORMATION TECHNOLOGY PROFESSIONALS IN CHENNAI. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (IJNRD), 11 (4). f688-f693. ISSN 2456-4184

Sindhu Krishnan, K and Vennilaa Shree, S (2026) Temple Economy: Unveiling the Major Contribution to Tamil Nadu’s Economy. International Journal of Arts, Science and Humanities, 13 (2). ISSN 2582-0397

VIMALADEVI, R and Meenakshi, A and Vennilaa Shree, S (2019) CONSEQUENCE OF PERCEIVING USERS OF DIGITAL BANKING (WITH REFERENCE TO PRIVATE BANKS IN CHENNAI). INTERNATIONAL JOURNAL OF MANAGEMENT, 10 (6). ISSN 0976-6502

Meenakshi, A and Vennilaa Shree, S (2019) Customer Satisfaction on Health Insurance in India-A Study. Indian Journal of Public Health Research & Development, 10 (4). p. 334. ISSN 0976-0245

Book Section

Vennilaa Shree, S and Senthil, M and Meenakshi, A (2026) Research Methods. In: Research Methods. Charulatha Publications. ISBN 9789371307840

Senthil, M and Meenakshi, A and Vennilaa Shree, S (2025) Organizational Role Stress, Quality of Work Life and Job Satisfaction among Women Executives in IT, ITES, Manufacturing and Service Sectors in Chennai Region. In: Commerce Reimagined: The Future of Trade and Transactions-Volume-2. Excellent Publishers, pp. 87-109. ISBN 978-93-94174-93-1

Conference or Workshop Item

Senthil, M and Meenakshi, A and Vennilaa Shree, S and Sunantha, P (2026) A STUDY ON CUSTOMER PERCEPTION TOWARDS USE OF BATA SHOES AMONG COLLEGE STUDENTS IN CHENNAI CITY. In: International Conference on Scientific Research and Revolution ICSRR 2026.

Shalini, P and Sudha, S and Vennilaa Shree, S and Catherin, T C (2026) Systematic literature review on marketing analytics. In: PROCEEDINGS OF THE 2025 12TH INTERNATIONAL CONFERENCE ON MECHANICS, MATERIALS AND MANUFACTURING: ICMMM2025, 5–7 June 2025, Bangkok, Thailand.

Ramyamol, M R and Vennilaa Shree, S (2025) Impact of Work-Life Balance on Job Satisfaction among Women in Chennai Manufacturing Sector. In: Indian Economic Association 108th Conference.

Sreeja, O K and Vennilaa Shree, S (2025) Key Factors to Analyze the Customer Adoption of Electric Two-Wheelers in India. In: Indian Economic Association 108th Conference.

Archana, K and Vennilaa Shree, S (2025) A Study on Digital Marketing Strategies on Customer Attraction and Retention in Fashion Retail Outlets in Chennai City With Special Reference to Women Customers. In: Indian Economic Association 108th Conference.

Idhenya, R and Vennilaa Shree, S (2025) A Study on Implementation of Green HRM Practices of Various Organisations in Chennai City. In: Indian Economic Association 108th Conference.

Chelam Cherla, Lavanya and Vennilaa Shree, S (2025) Studying the Effects of Trade Conflicts on Small Business owned by Gen X. In: Indian Economic Association 108th Conference.

Senthil, M and Meenakshi, A and Vennilaa Shree, S (2025) IMPACT OF COVID-19 CRISIS ON HUMAN RESOURCE MANAGEMENT AND DIGITALISATION OF WORK WITH SPECIAL REFERENCE TO CHENNAI BASED COMPANIES. In: International Conference on Scientific Research and Revolution ICSRR 2025.

Patent

UNSPECIFIED1 (2026) A NOVEL MACHINE LEARNING APPROACH FOR EFFECTIVE STOCK MARKET TREND FORECASTING. 202641021636 A.