Research Methods

Vennilaa Shree, S and Senthil, M and Meenakshi, A (2026) Research Methods. In: Research Methods. Charulatha Publications.

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Abstract

Research Methods is a systematic approach used to identify, collect, analyze, and interpret information for solving research problems and generating new knowledge. It provides researchers with the tools and techniques required to conduct scientific investigations in various fields such as commerce, management, social sciences, and education.

The subject covers the formulation of research problems, setting objectives, developing hypotheses, selecting appropriate research designs, and choosing suitable sampling techniques. It also includes methods of data collection through primary and secondary sources, questionnaire design, observation, interviews, and surveys. Statistical tools are applied for data analysis, interpretation, and presentation of findings.

Research methods emphasize reliability, validity, objectivity, and ethical considerations to ensure the quality of research outcomes. The process culminates in report writing, where findings, conclusions, and recommendations are presented in a structured manner.

Overall, research methods provide a scientific framework for decision-making, problem-solving, and knowledge creation, enabling researchers to conduct meaningful and credible studies that contribute to academic and professional development.

Item Type: Book Section
Subjects: Commerce > Management
Domains: Commerce
Depositing User: user 12 12
Date Deposited: 12 Jun 2026 10:49
Last Modified: 12 Jun 2026 10:49
URI: https://ir.vistas.ac.in/id/eprint/21437

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