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Krishnaveni, T and Shanthi, v (2026) Effectiveness Of Gamification On Competitive Spirit- A. Effectiveness Of Gamification On Competitive Spirit- A Review., 16 (3): 3. pp. 145-150.

Krishnaveni, T and SHANTHI, V (2026) Gamification Marketing And Sense Of Achievement. Gamification Markeitng And Sense Of Achievement, 16 (4): 4. pp. 102-104.

AYSHA, NAZAR and SHANTHI, V (2026) A Study on Comparison of Conventional and Contemporary Tourism Marketing Strategies. A Study on Comparison of Conventional and Contemporary Tourism Marketing Strategies, 16 (30): 30. pp. 935-938.

DR. M. KAVITHA (2024) COMPUTING SYSTEM FOR EFFICIENT SUPPLY CHAIN AND LOGISTICS. 6390556.

SHANTHI, V and NADHEYA, R (2025) WASTE MANAGEMENT AND RECYCLING IN URBAN INDIA: PROGRESS TOWARD A GREEN ECONOMY. In: WASTE MANAGEMENT AND RECYCLING IN URBAN INDIA: PROGRESS TOWARD A GREEN ECONOMY. 5 ed. CHAPTER 4 (5). GROWTH AND DEVELOPMENT OF THE INDIAN ECONOMY IN THE 21 CENTURY: “TOWARDS ECONOMY 4.0” Book Chapter, pp. 55-62. ISBN ISBN No: 978-81-985158-70-4

Dayana, k Lalan and SHANTHI, V (2025) Leveraging Social Media for Brand Voice and Community Engagement in Green Banking. Pitch to Proposal: Writing for Start-ups, Grants and Business Success, 1 (1). pp. 64-68. ISSN 978-93-47336-48-5

Smruti Rekha, Patro and SHANTHI, V (2025) An Empirical Relationship Between Referral Programs and Customer Engagement of Store Brands. An Empirical Relationship Between Referral Programs and Customer Engagement of Store Brands, 14 (8). pp. 207-210. ISSN 2226-0439

AYSHA, NAZAR and SHANTHI, V (2025) A RESEARCH ON ARTIFICIAL INTELLIGENCE (AI) IN TOURISM SECTOR. In: NEW FRONTIERS IN COMMERCE: OPPORTUNITIES AND CHALLENGES IN GLOBALISED ECONOMY, COCHIN.

Gokulakrishnan, A and Sasikumar, P and Sherli, J (2020) Role Of Virtual Queue Management System In Improving Service Efficiency In Banks At Chennai City. Role Of Virtual Queue Management System In Improving Service Efficiency In Banks At Chennai City, 21 (6). pp. 383-389. ISSN 1533-7812