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Premalatha, R. and Devika, N (2025) Priciples of marketing. 1 ed. principles of maketing, 1 (1). SS Publishing House, Nagapattinam. ISBN 978-93-343-4569-8
Premalatha, R. and Jeena Verghese., M (2026) GST COMPLIANCE BURDEN AND FINANCIAL PERFORMANCE OF MSMES IN INDIA: A STUDY OF TAX RATE STRUCTURE AND BUSINESS SUSTAINABILITY. Indian Council of Social Science Research (ICSSR) Southern Regional Centre Sponsored A Two Day National Conference on "One Nation, One Tax: GST Reforms and Entrepreneurial Growth in India, 1 (1): 17. pp. 168-180. ISSN 978-81-69287-19-7
Premalatha, R. and Jeena Verghese, M (2025) Comparative Study of FDI Inflows Between India and other Emerging Economies. THE INDIAN ECONOMIC JOURNAL, 1-A: 97. pp. 891-897.
Premalatha, R. and Jeena Verghese, M (2025) ROLE OF EMOTIONAL INTELLIGENCE IN MEDIATING THE EFFECTIVENESS OF TEAM-BUILDING FOR CONFLICT RESOLUTION. Education Research and Development Association (ERDA), Sponsored a “Two-Day International Conference on “Innovations and Challenges in Law, Management and Social Sciences, 1 (1): 59. pp. 59-68. ISSN 978-93-6163-949-4
Premalatha, R and Ravichandran, S (2025) IMPACT OF PERSONALIZATION ALGORITHMS ON CONSUMER TRUST AND VIRTUAL PURCHASE DECISIONS. Education Research and Development Association (ERDA), Sponsored a “Two-Day International Conference on “Innovations and Challenges in Law, Management and Social Sciences”, 1 (1): 53. pp. 494-502. ISSN 978-93-6163-949-4
Premalatha, R. and Rekha, D (2025) A STUDY ON THE EFFECTS OF SOCIAL MEDIA HEALTH INFLUENCERS ON YOUNG PEOPLE’S LIFESTYLE CHOICES. Education Research and Development Association (ERDA) Sponsored A TWO DAY INTERNATIONAL CONFERENCE ON INNOVATIONS AND CHALLENGES IN LAW, MANAGEMENT AND SOCIAL SCIENCES, 1 (1): 2. pp. 6-18. ISSN 978-93-6163-949-4
Premalatha, R. and Raihanafarvin, A (2026) EXPLORING THE IMPACT OF DIGITAL LITERACY SKILLS ON STUDENTS CREATIVITY AND ACADEMIC ENGAGEMENT IN SELF FINANCING COLLEGES IN PALAKAD. In: Generative AI impact on creativity and educational paradigm, March 2026, Kerala.
Premalatha, R. and Jeena Verghese, M (2026) Impact of Public Investment in Agriculture on Poverty Reduction and Rural Development in Tamil Nadu. International Conference on "Sustainable Agriculture and Inclusive Economic Growth in India" (SAIEGI-2025), 1: SAIEGI – 9. pp. 378-395. ISSN 978-81-997845-5-0
Dr. R. Premalatha, Dr. R. Premalatha (2026) IMPACT OF MATERNAL HEALTH INVESTMENT ON FEMALE LABOUR FORCE PARTICIPATION: A STUDY OF IT PROFESSIONALS IN CHENNAI. -Multidisciplinary, Scientific Work and Management Journal, 36 (1): 1. pp. 4037-4042. ISSN 1053-7899
Dr. R. Premalatha (2025) “FINTECH'S RISE: THE IMPACT OF INNOVATIVE FINANCIAL TECHNOLOGIES ON CONVENTIONAL BANKING”. 202541073834.
Premalatha, R and Devika, N (2025) Managerial Economics. 1 ed. MANAGERIAL ECONOMICS, 1 (1). SS Publishing House, Nagapattinam. ISBN 978-93-344-3718-8
Premalatha, R and Devika, N (2025) Indian Economy. 1 ed. INDIAN ECONOMY, 1 (1). SS Publishing House, Nagapattinam. ISBN 978-93-343-6372-2
Dr. R. Premalatha, Dr. R. Premalatha and Raihanafarvin, A (2025) DIGITAL ECONOMICS. 1st ed. 1, 1 (1). SS PUBLISHING HOUSE, CHennai. ISBN 978-93-344-4769-9
Dr. R. Premalatha (2026) Microfinance-based financial inclusion and economic support system. IN202621049704 A1.
Dr. R. Premalatha (2026) Microfinance-based financial inclusion and economic support system. IN202621049704 A1.
Dr. R. Premalatha (2026) Digital platform for government debt management and economic forecasting. N202641064391 A1.
Dr. R. Premalatha (2026) The influence of macroeconomic factors on business performance. IN202541131720 A.
Dr. R. Premalatha, Dr. R. Premalatha (2025) Managerial Economics. In: Managerial Economics. 1 ed. 1, 1 (1). SS PUBLISHING HOUSE, Chennai, pp. 1-122. ISBN 978-93-344-3718-8
Dr. R. Premalatha, Dr. R. Premalatha (2025) Impact of Public Investment in Agriculture on Poverty Reduction and Rural Development in Tamil Nadu. International Conference on "Sustainable Agriculture and Inclusive Economic Growth in India" (SAIEGI-2025), nil (nil): SAIEGI – 9. pp. 378-394. ISSN 978-81-997845-5-0
Premalatha, R and Jeena Verghese, M (2026) Coping Strategies as Mediators between Academic stress and Mental Health among Adolescents. MSW Management, 36. ISSN 1053-7899
Premalatha, R and Rekha, P (2025) Comparative Study of FDI Inflows between India and other Emerging Economies. The Indian Economic Journal.
Premalatha, R and Rekha, P (2026) A Study on the Effects of Social Media Health Influcencers on Young People's Lifestyle Choices. The Indian Economic Journal.
Premalatha, R. and Thangamayan, S. and Ramu, Murugan and Krishnamoorthy, S. (2025) AI-Powered Clinical Decision Support Systems: Real-Time Assistance for Enhanced Patient Care. In: Synthesis Lectures on Computer Science ((SLCS)). Springer Nature Link, pp. 47-55.
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