Items where Division is "Commerce" and Year is 2022

Albin, Joe and Suganya, R.V (2022) HR UNLEASHED: THE AI REVOLUTION. IJFANS INTERNATIONAL JOURNAL OF FOOD AND NUTRITIONAL SCIENCES, 11 (10). pp. 3567-3574. ISSN 2319 1775 / 2320 7876

Anish B, Bhaskaran and Thaiyalnayaki, M. (2022) Consumer preferences on green marketing products in Chennai city. NEUROQUANTOLOGY, 20 (15). ISSN 1303-5150

Begum, Rafia and Indira, K. (2022) A study on the factors influencing social media advertisement. In: INTERNATIONAL CONFERENCE ON ADVANCES IN MATERIALS, COMPUTING AND COMMUNICATION TECHNOLOGIES: (ICAMCCT 2021), 10 April 2020, Kanyakumari, India.

Charulakshmi, T and Chandran, M (2022) A Relationship Between Ethnocentrism and Purchase Decision Pattern of Consumer in Chennai City. International Journal of Professional Business Review, 7 (5). e0809. ISSN 2525-3654

JENESISZODYKHA, V and Suganya, R.V (2022) An innovative probe into theapplicable motivational techniques in present scenario– with reference to IT employees in Chennai city. NEUROQUANTOLOGY, 20 (15). pp. 1914-1918. ISSN eISSN 1303-5150

Jenifer Ezhilarasi, M. and Thaiyalnayaki, M. (2022) IMPACT OF CELEBRITY ENDORSEMENT ON PURCHASE DECISION PATTERN – A STUDY WITH REFERENCE TO CONSUMERS OF PERSONAL CARE PRODUCTS IN CHENNAI CITY. NEUROQUANTOLOGY, 20 (15). ISSN 1303-5150

Palanisamy, Vadivel and Kannan, R. Rajesh and Sarika, P. and Vasantha, S. and Ansari, S. Thameemul (2022) Consumer Behaviour Towards Usage of Mobile Banking: An Investigative Analysis. ECS Transactions, 107 (1). pp. 9465-9474. ISSN 1938-5862

Reddy, G Divakara and Saxena, Shweta and Eliza, a and Isabels, K.Ruth and Rathnakar, G. and Turar, Uzakbayev (2022) Utilization of AI for Streamlining and Optimizing Credit Decision Process and Security in Banking Sector. In: 2022 Sixth International Conference on I-SMAC (IoT in Social, Mobile, Analytics and Cloud) (I-SMAC), Dharan, Nepal.

Seethu, John and Thaiyalnayaki, M. (2022) IMPACT OF SERVICE QUALITY OF RETAIL SUPER MARKETS ON CUSTOMER SATISFACTION- A STUDY WITH REFERENCE TO CHENNAI CITY. ANNALS OF FOREST RESEARCH, 65 (1). ISSN 2065-2445

Shanmugam, RM and Chandran, M (2022) A relationship between service quality and customer satisfaction in e-banking services- a study with reference to commercial banks in Chennai City. International Journal of Professional Business Review, 7 (3). e0490. ISSN 2525-3654

Suganya, R.V and Brindha Devi, E and SUGANYA, S (2022) Management of stress and its effect on productivity in the workplace. NEUROQUANTOLOGY, 20 (10). pp. 11873-11877. ISSN 1303-5150

Suganya, R.V and vetrivel, M (2022) EXPLORING FACTORS OF INTRISNIC AND EXTRINSIC MOTIVATION - A STUDY FOCUS TO SELECTED PRIVATE SECTORS IN CHENNAI CITY. COMMERCE TODAY, 17 (1). ISSN 09757775

Vaishali, R. and Indira, K. (2022) The impact of multimedia addiction on the identity of teenagers and the effect of intervention. In: INTERNATIONAL CONFERENCE ON ADVANCES IN MATERIALS, COMPUTING AND COMMUNICATION TECHNOLOGIES: (ICAMCCT 2021), 10 April 2020, Kanyakumari, India.

Vijayashree, P and MajiniJes Bella, K and Ramyasri, M. D (2022) FACTORS INFLUENCING THE JOB SATISFACTION OF WOMEN EMPLOYEES IN EDUCATIONAL INSTITUTIONS – A STUDY WITH REFERENCE TO CHENGALPET DISTRICT. Journal of Pharmaceutical Negative Results. pp. 2546-2556. ISSN 0976-9234