Items where Author is "Divya, A P"

Divya, A P and Kalaiselvi, K (2025) How Narrative Shapes Consumer Perception in Digital Branding. In: Pitch to Proposal: Writing for Start-ups, Grants and Business Success. Kripa-Drishti Publications, Maharashtra. ISBN 978-93-47336-48-5

Divya, A P and Kalaiselvi, K (2025) THE INFLUENCE OF GENDER ROLES ON WORK-LIFE CONFLICT AMONG WOMEN EMPLOYEES. In: Inclusive Rural Finance and Co-operative Ecosystems - Co-operative Banks and Rural Credit for Inclusive. SS HILL RESEARCH PUBLISHING CORPORATION, Chennai. ISBN 9788199383449

Divya, A P and Kalaiselvi, K (2025) EMPLOYEE ENGAGEMENT AS A DRIVER OF ORGANIZATIONAL PERFORMANCE: AN HRM PERSPECTIVE. SELP Journal of Social Science, XVI (62). ISSN 2349-1655

Divya, A P and Kalaiselvi, K (2025) Human Resource Management Paradigms with AI Integration. In: EXPLORING SOCIAL IMPACT THROUGH SOCIAL SCIENCE RESEARCH AND ARTIFICIAL INTELLIGENCE, 14.08.2025, Salem Sowdeswari College, Salem.

Divya, A P and Kalaiselvi, K (2025) A COMPARATIVE STUDY ON WORK-LIFE BALANCE AMONG MARRIED WOMEN CONDUCTORS IN RURAL AND URBAN AREAS. ACERVO JOURNAL, 10 (07). ISSN 2237-8723