A Study on the Investment Preferences of Corporate Security Investors in Chennai City

This study seeks to determine the investment choices of corporate security investors in Chennai city. The variety of
Investment opportunities present for an individual in India are in plenty such as Investment in Stock market,
Depositing in Bonds and Debentures, Investing in Real Estate, Depositing in Postal Savings Scheme, Investing in
Mutual Funds Scheme, Depositing in Banks and other Financial Institutions and Investing in Valuable metals . The
major reasons for investments are good return and fixed income, capital gain and current income, future security of
the investments and liquidity and capital appreciation. The investors invest in their preferences depending on their
Risk level. The Investors aim to reduce their risks by Investing and Selecting the Right Portfolio. The sample size for
study comprised of 154 respondents. The sampling technique used was convenient sampling. The research is
Descriptive in nature. The statistical tools used for analysis include T-Test and ANOVA analysis. From the study the satisfaction levels of investors, their preferences their objectives for investment have been identified and analyzed. The study also suggests that in order or the corporate security investors to have a sustainable growth in investment a diversified portfolio is essential. The study also suggests more governance of investments by government through various policies.