ROLE OF HIGHER EDUCATION INSTITUTIONS IN PROMOTING ENTREPRENEURSHIP AND INNOVATION IN INDIA

Entrepreneurship education has become essential to respond to an increasingly
competitive local and global market. Thus, assuming that each individual can be proactive
and develop entrepreneurial behaviors as long as the environment provides favorable
stimuli, entrepreneurship education must be seen as a viable path. The teaching-learning
process will provide young people with the knowledge and skills to facilitate their
integration into the job market. Given the importance of entrepreneurship education, this
study explores higher education students’ perceptions of entrepreneurship education in
Kerala, the influence of entrepreneurship education on students’ entrepreneurial intentions
and motivation, as well as the association between their entrepreneurial intention and
entrepreneurial motivation. The present study has as main objective to evaluate the
students’ perception of the entrepreneurial education level of higher education institutions
(HEIs) and its impact on their entrepreneurial motivations to become an entrepreneur and
their entrepreneurial intention. And the study intend to measure to what extent the effect of
entrepreneurial education is direct or indirect in their entrepreneurial intention, evaluating
the role of entrepreneurial motivation of students in this relationship. Higher education
responds and influences the current employment market differently, with the educational
developments and trends addressing various skills gaps, nurturing entrepreneurship, and
shaping our graduates.