Items where Subject is "Commercial Broadcasting"
- VELS Subject Areas (11)
- Visual Communication (11)
- Commercial Broadcasting (11)
- Visual Communication (11)
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Jayalakshmi, V (2026) Digital Streaming and Youth: The Influence of OTT Platforms on the Lifestyle Transformation of Youth in Chennai. In: international conference 2026 on reimagining media, culture and society in the era of digital transformation, 27th and 28th april 2026, chennai.
Jayalakshmi, V FROM CONSUMPTION TO IDENTITY: ANALYSING THE SOCIO BEHAVIOURAL IMPACT OF OTT PLATFORMS ON YOUTH IN CHENNAI. Asian Journal of Multidimensional Research, 15 (4). pp. 23-34. ISSN 2278-4853
Jayalakshmi, V (2026) FROM HOME COOK TO INFLUENCER: BUILDING DIGITAL IDENTITY IN INSTAGRAM FOOD COMMUNITIES. In: international conference 2026 on reimagining media, culture and society in the era of digital transformation, 27th and 28th april 2026, chennai.
Jayalakshmi, V (2025) FROM PLATE TO POST: THE IMPACT OF INSTAGRAM'S ALGORITHM ON THE PERFORMANCE OF AUTHENTICITY IN FOOD NARRATIVES. In: second international conference on storytelling futures:reimagining narratives across media and cultures. RCHUB PUBLISHER - INTERNATIONAL JOURNAL AND BOOK PUBLISHER, p. 28. ISBN 978-81-989755-4-6
Jayalakshmi, V (2025) from plate to post: the impact of instagram’s algorithm on the performace of authenticity in food narratives. In: 2nd international condference on storytelling futures: reimaging narratives across and cultures, 25th september 2025, chennai.
Jayalakshmi, V (2026) social validation and the role of belonging in food related online communities:analysing the psychological and social dynamics. In: 5th annual international symposium on media education and research, 25th march - 27th march 2026, kochi. (Submitted)
Jayalakshmi, V (2025) A study on virtual gazing at food on instagram influencers followers’ Eating decisions – qualitative perspective. Asian Journal Of Multidimensional Research, 14 (8). pp. 29-37. ISSN 2278-4853
Jayalakshmi, V. (2026) FROM BROADCAST TO BROADBAND: OTT PLATFORMS AND THE TRANSFORMATION OF HOME ENTERTAINMENT ECOSYSTEMS. ACADEMICIA: An International Multidisciplinary Research Journal, 16 (5). pp. 1-12. ISSN 2249-7137
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MANOJ PRABHAKAR, S (2026) CINEMA, COMEDY, AND THE PSYCHE: EXPLORING LAUGHTER, IDENTIFICATION, AND EMOTIONAL REGULATION IN TAMIL CINEMA. INTERJOURNAL JOURNAL OF COMPUER SCIENCE, 14 (27): IJCS-705. 06-17. ISSN 2348-6600
MANOJ PRABHAKAR, S (2025) Investigation of Working Mother Representation in Tamil Cinema. International Journal of Advance Research and Innovative Ideas In Education, 11 (4). pp. 546-554. ISSN 2395-4396
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Pushpalatha, P and Mary Genila, X A STUDY ON THE GROWTH OF DIGITAL RADIO MONDIALE (DRM) AMONG THE PEOPLE OF THE SOUTHERN DISTRICTS. First ed. Creative Academia Press. ISBN 978-93-48588-96-8
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