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Murugesan, D and Kumaresan, R (2025) Streamlining Business Operations Through a Time Study Driven Approach to Product Lifecycle Management Process Optimization. In: DIGITAL ENTREPRENEURS' GUIDE TO ENGLISH: COMMUNICATING IN THE ONLINE MARKETPLACE. 14 . Kripa-Drishti Publications, Maharashtra, India., pp. 100-106. ISBN 978-93-47336-20-1