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Renuka Devi, E and Vanitha, P (2025) IMPACT OF ONLINE CUSTOMER REVIEWS ON CONSUMERS’ PURCHASE DECISIONS IN E-COMMERCE. Journal of Rare Cardiovascular Diseases. pp. 276-279. ISSN 2299-3711

Renuka Devi, E and Vanitha, P (2025) NEW DEVELOPMENTS IN DIGITAL MARKETING AND THEIR IMPACT ON CONSUMER BEHAVIOUR. Journal of Inventive and Scientific Research Studies (JISRS), 2. pp. 65-69. ISSN 2584-0630

Renuka Devi, E and Vanitha, P (2025) A STUDY ON TURNING REVIEWS INTO REVENUE: UTILIZING AI-DRIVEN CONSUMER INSIGHTS FOR SUSTAINABLE BUSINESS SUCCESS. In: UNSPECIFIED1.

Renuka Devi, E and Vanitha, P (2025) A study on the shift from storefronts to smartphones: how digital tansformation is reshaping commerce. In: UNSPECIFIED1.

Renuka Devi, E and Vanitha, P (2026) STUDY ON AI'S ROLE IN DETECTING FAKE REVIEWS FOR SAFER ONLINE SHOPPING. In: UNSPECIFIED1.