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Kavya, J. and Kotteeswaran, M. (2026) Role of artificial intelligence (AI) in strengthening impact of behavioral factors on investment decision process of IT/ITES employee towards behavioral finance. Role of artificial intelligence (AI) in strengthening impact of behavioral factors on investment decision process of IT/ITES employee towards behavioral finance: 3345020183. 020183-1-020183-7. ISSN 1551-7616

Kavya, J and Kotteeswaran, M. (2026) Role of artificial intelligence in understanding psychological influences on investment decisions: A behavioral finance study among IT/ITES employees. Role of Artificial Intelligence in Understanding Psychological Influences on Investment Decisions: A Behavioral Finance Study Among IT/ITES Employees. 020184. ISSN 1551-7616

Kavya, J. and Kotteeswaran, M. (2025) Investment Decisions In The Digital Age: Behavioural Finance Perspective Of It/Ites Employees. International Journal of Environmental Sciences, 11 (23). pp. 3602-3608. ISSN 2229-7359