A Study on Customer Preferences on Green Marketing

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Jabeen, S. Sayeeda and Kavitha, M. (2019) A Study on Customer Preferences on Green Marketing. Indian Journal of Public Health Research & Development, 10 (1). p. 211. ISSN 0976-0245

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Official URL: https://doi.org/10.5958/0976-5506.2019.00043.3

Abstract

OBJECTIVES OF THE STUDY
1. To find the factors determining credibility of Green Marketing in FMCG

Item Type:	Article
Subjects:	Commerce > Business Statistics
Divisions:	Commerce
Depositing User:	Mr IR Admin
Date Deposited:	02 Oct 2024 09:33
Last Modified:	02 Oct 2024 09:33
URI:	https://ir.vistas.ac.in/id/eprint/8083

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