A STUDY ON THE INFLUENCE OF TECHNOLOGICAL INNOVATION ON HUMAN RESOURCE MANAGEMENT

Purpose - The paper will discuss the impact of technological innovation on Human Resource Management (HRM) practices and how new digital technologies can change the strategic role of HR in the delivery of effective organization and sustainable growth.
Design/ Methodology/ Approach - The paper uses a conceptual and empirical approach by incorporating the perspectives of the Resource-Based View (RBV) and Technology Acceptance Model (TAM) to examine the impact of technologies including Artificial Intelligence (AI), Machine Learning (ML), cloud computing, and analytics on the fundamental HRM activities. The review of the current literature, organizational case evidence, and survey data on HR professionals working in various fields support the analysis.
Findings - The findings show that the technological innovation can contribute reaching the goals of HR in a considerable way, improving its efficiency, accuracy, and alignment to the strategic business objectives. Reports of impact are in the areas of digital recruitment, talent analytics, e-learning and performance management systems. Nevertheless, the implementation of progressive technologies also introduces some dilemmas as employee resistance, mismatch of the skills, data protection issues, and the robotic decision-making ethicality.
Practical implications - The research has practical implications on HR practitioners and organizational leaders to develop technology-based HR practices that are more balanced between automation and humanistic values. It also recommends the capacity-building initiatives to improve the digital literacy and foster agile HR designs in response to the technological change.
Originality/ Value - This paper is a part of the developing discourse on digital transformation in HRM as it offers an integrative framework that connects technological innovation to the development of human capital and the competitiveness of the organization. It contributes to the academic knowledge of the way innovation can be used to build resilient, adaptive and future-ready HR systems.