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Kayalvizhi, T and Aarthi, Suresh (2026) Generative AI in personalised advertising: Impacts on consumer engagement. International Journal of Multidisciplinary Research and Development, 13 (2). pp. 138-143. ISSN 2349-4182
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Kayalvizhi, T and Aarthi, Suresh (2026) Generative AI in personalised advertising: Impacts on consumer engagement. International Journal of Multidisciplinary Research and Development, 13 (2). pp. 138-143. ISSN 2349-4182