Items where Author is "vetrivel, M."

Article

Suganya, R.V and vetrivel, M. (2026) IMPACT DRIVEN BY TECHNOLOGY USING INFLUENCER MARKETING ANALYTICS TO REVOLUTIONIZE MARKETING TECHNIQUES. BWDA Arts and Science College, Kolliyangunam. pp. 50-69. ISSN 978-81-999204-2-2

Suganya, R.V and vetrivel, M. (2025) An Empirical Investigation in the Aftermath of Demonetization: Whether E-Wallets Are Really a Catalyst Towards Expedition of Cashless Economy. Emperor Journal of Economics and Social Science Research, VII (VII). pp. 321-331.

Book Section

vetrivel, M. (2026) Entrepreneurship and Sustainable Business Development. In: Entrepreneurship and Sustainable Business Development. SCIENTIFIC RESEARCH REPORTS, Chennai. ISBN 978-81-686017-0-3

vetrivel, M. and Devika, N (2026) Shifting Gears: Economic Implications of Electric Vehicles in the Future Energy Landscape. In: Interdisciplinary Engineering and Technology Management. SCIENTIFIC RESEARCH REPORTS, Chennai, pp. 36-50. ISBN 978-81-999206-8-2