Items where Author is "Rajeswari., K"

Article

Suganya, R.V and Rajeswari., K (2025) The Role and Impact of Green Marketing on Consumer Behavior in Chennai: Trends, Challenges, and Opportunities. MSW MANAGEMENT -Multidisciplinary, Scientific Work and Management Journal, 35 (2). pp. 1993-2000. ISSN 1053-7899

Suganya, R.V and Rajeswari., K (2025) EFFECTIVE UTILIZATION OF HR PRACTICES IN SELF-FINANCING COLLEGES - WITH SPECIAL REFERENCE TO CHENNAI CITY. MSW MANAGEMENT -Multidisciplinary, Scientific Work and Management Journal, 35 (1). pp. 245-251. ISSN 1053-7899

Suganya, R.V and Rajeswari., K (2025) Gender Differences in Perceptions and Consumer Behavior towards Green Products: A Statistical Analysis of Green Marketing Influence. MSW MANAGEMENT -Multidisciplinary, Scientific Work and Management Journal, 35 (2). pp. 1977-1983. ISSN 1053-7899

Rajeswari., K and Suganya, R.V (2023) Green Marketing and Its Influence on Consumer Purchasing Behaviour. Tuijin Jishu/Journal of Propulsion Technology, 44 (4). pp. 3592-3601. ISSN ISSN: 1001-4055

Rajeswari., K and Suganya, R.V (2022) AI HORIZON: ILLUMINATING THE FUTURE OF MARKETING. IJFANS INTERNATIONAL JOURNAL OF FOOD AND NUTRITIONAL SCIENCES, 10 (11). pp. 3575-3584. ISSN 2319 1775 / 2320 7876