Items where Author is "Mano, Devi"

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Mano, Devi and D, Anitha Kumari and N, Mari Anand (2026) The Impact of Green Marketing Strategies on Consumer Purchase Intention of Green Product. In: AI-Driven Strategies for Sustainable Guest Experience in Intelligent Hospitality. First Edition (1st Edition) ed. Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) . IGI Global Scientific Publishing, United States, pp. 125-148. ISBN 979-8-3373-8197-8

This list was generated on Wed Jun 17 07:50:29 2026 IST.