Items where Author is "H. Kamilah, Banu"

H. Kamilah, Banu and Dhanashree, G. S. (2025) ARTIFICIAL INTELLIGENCE AND ITS INFLUENCE ON BUSINESS PRICING AND MARKET DYNAMICS. In: Artificial Intelligence and Machine Learning in Business: Pioneering the Future of Commerce. SS PUBLISHING HOUSE. ISBN 978-81-967219-4-7

Dhanashree, G. S. and H. Kamilah, Banu (2025) CHALLENGES FACED BY TEACHERS IN HIGHER EDUCATION. In: National Conference on National Education Policy 2020 : Challenges and Opportunities for Higher Education Institutions in India.

Dhanashree, G. S. and H. Kamilah, Banu (2025) AN EVALUATING GREEN MARKETING TECHNIQUES ADOPTED BY THE AUTOMOBILE SECTOR IN CHENNAI CITY. International Journal of Science Technology and Management, 14 (2). ISSN 2394-1537

Sathya, V. and H. Kamilah, Banu (2025) Factors influencing work life balance of women advocates towards women empowerment in Chennai. In: INTERNATIONAL CONFERENCE ON MODELLING STRATEGIES IN MATHEMATICS: ICMSM 2024, 22–23 October 2024, Coimbatore, India.

Dhanashree, G. S. and H. Kamilah, Banu (2025) GREEN HUMAN RESOURCE MANAGEMENT. In: Impact Analysis of HRM Practices in the IT Sector and Their Role in Promoting Inclusive Growth and Sustainable Development in India. SS PUBLISHING HOUSE. ISBN 978-83-90956-86-9

H. Kamilah, Banu and Dhanashree, G. S. (2025) India’s Path to Women’s Empowerment: A Sustainable Development Perspective. International Journal of Science Technology and Management, 14 (2). ISSN 2394-1537

H. Kamilah, Banu and Dhanashree, G. S. (2024) Impact of E-HRM in the organization Growth of Information Technology Sector. In: 2024 2nd International Conference on Recent Advances in Information Technology for Sustainable Development (ICRAIS), Manipal, India.

H. Kamilah, Banu and Dhanushree, G. S. (2024) AUGMENTED REALITY IN ONLINE RETAILING BRIDGING DIGITAL CONVENIENCE WITH PHYSICAL PRODUCT INTERACTIONS. In: New Entrepreneurial Trends in Business Marketing Knowledge. 720 Degree Publication.

Dhanushree, G. S. and H. Kamilah, Banu (2024) REVOLUTIONIZING CUSTOMER ENGAGEMENT THROUGH HYPER-PERSONALIZATION IN THE DIGITAL ERA. In: New Entrepreneurial Trends in Business Marketing Knowledge. 720 Degree Publication.

Dhanushree, G S and H. Kamilah, Banu (2024) A STUDY ON THE IMPACT OF GST ON CONSTRUCTION PROJECTS IN CHENNAI CITY. SELP Journal of Social Science - A Blind Review, XV (55).

Dhanashree, G. S. and H. Kamilah, Banu (2023) RECENT BUSINESS TRENDS AND CHANGES IN RETAIL SECTOR. Shodha Prabha.

Dhanushree, G S and H. Kamilah, Banu (2023) A STUDY ON EMPLOYEE RETENTION STRATEGIES OF MULTI NATIONAL COMPANIES IN CHENNAI CITY. JOURNAL OF THE ASIATIC SOCIETY OF MUMBAI.

H. Kamilah, Banu and Jayakani, S. (2022) CHANGE IN PURCHASING PATTERN OF CONSUMER IN RELATION TO ONLINE SHOPPING. In: International Conference on International Inflation, Economics, Financial Turbolance and the Indian Strategy to tackle the Current Scenario.

H. Kamilah, Banu and Jayakani, S (2022) CONSUMPTION OF PACKAGED DRINKING WATER: IMPACT ON BUYING BEHAVIOUR OF THE CONSUMERS. Journal of the Oriental Institute.

H. Kamilah, Banu and Jayakani, S (2022) THE EXPLORATORY RESEARCH ON CONSUMER BEHAVIOURAL PATTERN OF PACKAGED DRINKING WATER WITH SPECIAL REFERENCE TO CHENNAI CITY. NeuroQuantology|, 20 (8).

H. Kamilah, Banu and Jayakani, S (2020) Consumer View on Perceived Risk of Consumption of Packed Water and its Effect on Their Buying Behaviour. International Journal of Advanced Science and Technology, 29 (8s). pp. 959-962.