Artificial Intelligence for Strategic Human Resource Management: A Study on AI-Driven Recruitment in IT Companies of Chennai

Human Resource Management (HRM) systems that incorporate artificial intelligence (AI) can now do the same things that traditional hiring methods do. Artificial intelligence is a terrific tool for the field of information technology because it is growing swiftly and there is a significant demand for skilled personnel, especially in big cities like Chennai. Typical hiring processes might be slow, unfair, and not very good when there are a lot of applications. Many IT companies still have a lot of work to do before they can make their hiring procedures more efficient. This makes it tougher for the companies to keep their employees since they hire the incorrect people. Hiring new workers is one of the most important things to do while managing people in Chennai's IT companies. This study looks at how these organizations have changed the way they hire individuals since they started using AI-powered technologies. Chatbot screeners, resume parsers, and predictive analytics are some of the technologies that belong to this group. The mixed-methods approach includes structured interviews with HR professionals and quantitative comparisons of recruiting key performance indicators (KPIs) before and after AI is used. When you use artificial intelligence (AI) to hire people, it takes 35% less time, the match between candidates and jobs is 25% better, and recruiters are generally happier.