An Examination of Social Perceptions Regarding the Art of Impression Management

An Examination of Social Perceptions Regarding the Art of Impression Management Dr. R. Rajesh Khanna Dr V. Nagajothi Dr. Abraham Rajan

Society relies on impression management, the conscious or unconscious manipulation of information to shape others' opinions of people, objects, and events. Self-presentation is vital to interpersonal interactions and personal and professional success. This abstract discusses impression management and its social implications. Social engagement often involves impression management to build a persona. A desire to advance in industries that require a specific public profile often drives this behaviour. Individuals can portray a goal-aligned image by carefully selecting facts. For job interviews, first dates, and public presentations, self-presentation methods are used to make a good impression. Organisations and corporations seeking a positive public image must understand impression management. Good impression management boosts trust, credibility, and reputation. Mishandling self-presentation can cause miscommunication, misunderstandings, and brand damage. Impression management's psychological roots and cognitive processes are examined in this abstract. It emphasises honesty in self-presentation and the duality of conscious and unconscious social techniques. Impression management affects society and our worldview. In conclusion, impression management and self-presentation are complex and prevalent in social interactions. Recognising its importance helps people and organisations navigate interpersonal communication and use perception to achieve their goals.
09 28 2023 59 65 https://creativecommons.org/licenses/by-nc/4.0 10.59828/ijsrmst.v2i9.149 https://ijsrmst.com/index.php/ijsrmst/article/view/149 https://ijsrmst.com/index.php/ijsrmst/article/download/149/144 https://ijsrmst.com/index.php/ijsrmst/article/download/149/144