The Problems Faced by Women Entrepreneurs in Micro Enterprises in Kerala - An Evaluation

Women entrepreneurs in micro enterprises in Kerala play a vital role in economic development, employment generation, and poverty alleviation. However, their entrepreneurial journey is fraught with multiple challenges that constrain business growth and sustainability. This study evaluates the key problems faced by women-led micro enterprises in Kerala, drawing on empirical evidence to provide a comprehensive understanding of significant financial constraints, production-related problems, labor issues, marketing, and psychological and practical hurdles that impede entrepreneurial progress.This study underscores the interconnectedness of these problems and the need for multi-dimensional interventions that address institutional, socio-cultural, and individual factors simultaneously. Empowering women entrepreneurs in Kerala requires improving access to finance through gender-sensitive credit policies, enhancing financial and business management skills, facilitating market linkages, providing production and technology support, and creating supportive social environments that reduce gender biases and personal constraints. The findings highlight that holistic and context-specific strategies are essential for promoting sustainable growth and resilience among women-led micro enterprises in Kerala, contributing to broader socio-economic empowerment and inclusive development.Key Words: Women Entrepreneurs, Micro Enterprises, Economic factors, Social Challenges