Impact of Resilience Strategies and Developmental Policies on the Business Performance of Msmes in Krishnagiri District

Impact of Resilience Strategies and Developmental Policies on the Business Performance of Msmes in Krishnagiri District H. Jayakumar M. Chandran

Objectives: The study aims to identify and validate the components of resilience strategies employed by MSMEs in Krishnagiri district. Additionally, it seeks to measure the impact of these strategies and developmental policies on the business performance of MSMEs. Methods: Primary data were collected from MSME owners and employees across 10 zones in Krishnagiri district. A total of 250 usable responses were gathered using a convenience sampling method, with 25 responses collected per zone. The data were analyzed using structural equation modeling to evaluate the significance and effectiveness of resilience strategies. Results: The analysis revealed that resilience strategies are crucial for the recovery and sustained growth of MSMEs in the district. These strategies not only support business continuity but also contribute to the overall growth and development of MSMEs, ensuring long-term prudential benefits. Conclusion: The study concludes that resilience strategies play an essential role in enabling MSMEs to navigate challenges posed by pandemics and natural disasters. By implementing robust resilience strategies, MSMEs can achieve successful business recovery and contribute significantly to economic development at both state and national levels.
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