Items where Author is "Meena, P"

Meena, P and Sujatha, T (2026) Marketing Strategies and Customer Satisfaction in Ride Hailing Platforms: A Case Study of Chennai. International Journal of Business and Economics Research, 12 (9): 10. pp. 96-106. ISSN 2455-3921

Meena, P and Sujatha, T (2026) Enhancing Customer Experience in Ride-Hailing Platforms Through Ai-Driven Digital Marketing Strategies. In: Artificial Intelligence Revolution in Commerce and Management: Trends, Technologies and Transformations IC-AIRCM T3 – 2026. 1 ed. 1, 1 (1). SANKARA COLLEGE OF SCIENCE AND COMMERCE, 2026, pp. 256-264. ISBN 978-93-5602-111-2