Items where Author is "Gajalakshmi, N"
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Gajalakshmi, N and Vinayagam, K (2026) The Impact of Influencer Marketing on Student Engagement and Purchase Intention in E-Learning Platforms. The Impact of Influencer Marketing on Student Engagement and Purchase Intention in E-Learning Platforms, 35 (2). pp. 3232-3233. ISSN 1053-7899
Gajalakshmi, N and Vinayagam, K. (2026) The Role of Social Media Marketing in Shaping Consumer Preferences for E-Learning Platforms. Multidisciplinary, Scientific Work and Management Journal. ISSN ISSN 1053-7899
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